Mr. Subramani Rajagopal, a notable industry speaker specialized in Brand Planning & Media Strategy Planning and Digital Marketing, addressed the curious minds of PGDM batch( 2019 – 21). He discussed about Media planning across TV, Print, Digital, Radio as a medium how we understand, and how to plan to convey the message. Emphasized on serious career planning wherein you will spend your lifetime and having passion for your field will help. He also spoke about skills required; various job profiles or roles available and how to get it.